Technological advancements have an immense impact on nearly every industry, and real estate is no exception. The Future Laboratory predicts that in 2025, virtual reality will become one of the technological gadgets that will change the way people sell their properties. It wasn’t all that long ago that the buyers put their best bet on existing sample flats or local billboard advertising, but times have certainly changed and for the better. In an era replete with real-time, on-demand access to various information and virtually any product, virtual reality is well on its way to becoming the next new game changer in selling real estate throughout the world.
How do potential buyers think about virtual reality?
A survey conducted by Coldwell Banker Real Estate shows that virtual reality will be the next big thing in the real state. As data shows, “for those respondents considering a property, 84 percent would like to see video footage, while 77 percent would like to take VR house tours before actually visiting prospective home.” Suppose you are to sell an empty home, are you still making your potential buyers picture themselves living in an ideal space? Through virtual reality, you can change the way your potential buyers view the properties with a more extraordinary immersion experience. The panoramic camera shots of the virtual reality technology provide viewers a higher sense of presence and better spatial knowledge. If you’ve never tried walking through an unbuilt property via virtual reality, you might be in for a shock at just how hyper-realistic it can be.
But meanwhile, how could we make sure we’re in good hands when we leverage virtual reality? Here is a leading company, AIMIR CG, which you might like to check out! It is a China-based leading virtual reality company that you may be surprised by its ground-breaking VR technology for architectural design. Most importantly, its highly-skilled expertise will facilitate communication and visualize your buyers’ vision. In an era of virtual reality, it is the time to start thinking about how this incredible advancement can impact and benefit property buying, selling, and investing.
Why is virtual reality the best way of real estate marketing?
Offer immersion experience
Innovative technologies are aimed at solving a ton of problems for a better future. One such recent innovation is virtual reality architecture design that has epitomized this level of improvement. No matter where your potential buyers live, they can put on a VR headset to experience immersive walkthroughs of a pre-built home in an incredibly realistic way, getting a full sensory immersion for space, layout and its surrounding environment. A case in point is the unbuilt Public Safety Academy (PSA) Library in 2018, for which AIMIR was commissioned to create an immersive virtual reality animation to showcase the educational value. This VR architecture design speaks louder than words by showing everything inside the library and still has far more impact on the current enrollment. All the practical immersive experience is accessible in virtual reality design, making an indelible impression on the viewers for that sensory perception of the properties.
If you take the lead in adopting VR architectural services in the real estate market, you will no longer face the age-old problem of how to market an unbuilt property. Your prospective buyers will in turn look forwards business for an exciting new experience.
Save time
Nothing is more valuable than time in this fast-paced society. It is commonplace that buyers have to dedicate a whole day or an entire weekend to search and view new properties. Sometimes it would also be quite frustrating to let your buyers understand where specific household amenities and rooms are located over the phone communication. But major changes are taking place in the real estate sphere. VR could greatly help realtors and buyers save a lot of time, especially when properties are remote or located abroad. Buyers can click on the spaces they would like to view, enjoying 360° views with more fun and excitement. This gives them the option to make changes before they make a purchase or construction begins. For investors, developers or realtors, VR architectural design is a great marketing tool to fix all issues in a short time. Besides, VR not only gives your potential buyers a perfect 3-D immersive experience but also substantially saves your time and lowers barriers to sales.
Save money
Investing in VR architectural services may seem an expensive cost at first glance. However, the expenses prove to be a valuable investment. It saves a lot of additional expenses of printed advertising, high-quality online materials, and staging properties. The power of feature-rich VR provides you 3D virtual tours so that you don’t have to run around. Compared to the traditional real estate marketing, developers and realtors will keep costs down by embracing VR architectural services. As you can imagine, when the design concept alternation is required, the cost for redesigning and remaking the model units, scale models, and printed collateral will correspondingly increase. If you lead the pack of your competitors in the real estate market, you certainly get benefits and enjoy considerable cost savings from virtual reality architecture design. To remain your competitiveness, profitability, and efficiency, choosing an excellent virtual reality company for enhancing real estate sales will help you get twice the result with half the effort. Not sure where to begin? Perhaps you can give AIMIR CG a try, an expert in delivering truly memorable VR experience for real estate and architectural applications. As virtual reality is poised to become a boon for the real estate market, it will be a great entryway to help you stand out from the crowd.
Conclusion
No industry is immune to the competitive advantages of VR technology, and neither is the real estate. Given all the benefits of VR, you don’t want to wait for it to be the leading force in the real estate market before you jump on it. If virtual reality architectural design appeals to you, why not keep your finger on the pulse of virtual reality.
