YouTube users upload videos that play for more than 300 hours every minute. About 91% of adults between the age of 18 and 29 years use YouTube. People are using YouTube to watch and share videos. So, is YouTube a social media website? The answer is a resounding yes! Social media is a website that allows people to network and make connections. People are using YouTube to do exactly that. When you upload a video that goes viral, people subscribe to your YouTube channel. When you get more followers, you establish connections with people that are interested in the content that you publish.
But, some people have difficulties getting subscribers after creating their YouTube channels. That’s because they don’t know how to do this. But, having a plan for getting subscribers (more here https://howsociable.com/buy-youtube-subscribers/) can make all the difference when it comes to growing your presence on YouTube. Here are useful tips to help you get subscribers on this video sharing platform.
Come up with a Plan
Don’t just create a YouTube channel and start uploading videos without a plan. Instead, set a goal and then come up with a clear plan on how to achieve it. Decide what your YouTube channel will be about and what you want to achieve with it.
If you already have a YouTube channel, ask yourself these questions:
- Why are you using YouTube?
- Who is your audience?
- What kind of videos do they watch online?
- Can you produce videos that appeal to them?
- What can you offer that competitors don’t or can’t?
Your answers to such questions should help you plan, optimize, and market your channel and videos. Once you have a plan, start working on your channel and videos.
Choose a Theme for Your Channel
If you check the leading YouTube channel, you will realize that they have a specific theme. They stick to specific topics. As such, people that subscribe to these channels are interested in the specific topics they specialize in.
Choosing a theme for your YouTube channel will enable you to direct your future efforts when creating content. What’s more, selecting a theme enables you to make your channel the place people will go to for specific content.
When your YouTube channel caters to the needs of a certain niche, users won’t mind subscribing to it. That’s because they will know that your channel will always provide relevant information.
Upload Amazing Videos
This may sound obvious but many people fall into the trap of focusing on quantity instead of quality. It’s easy to be tempted to have a million videos on your YouTube channel within a week. You think that the more videos you have the more subscribers you will get. But, that’s not true.
Nobody thinks about the number of videos you have on your channel the way you are. People are interested in quality content, not quantity. Therefore, focus on producing and uploading quality videos to get more subscribers.
Nobody will be interested in subscribing to your channel if you have not posted a video for months. Being consistent doesn’t necessarily mean posting a video every day. However, if you post a video every week, try to be consistent. That’s because your subscribers will get used to watching a new video from you every week.
Successful YouTubers have a specific day of the week when they share a new video. As such, their subscribers and followers know when to expect new content from them. So, decide when and how often you will be posting a new video on your channel and be consistent.
Promote Your YouTube Channel Online
Social media use is among the most popular activities online. As of 2018, about 2.65 billion people were social media users globally. Experts project this figure to rise to about 3.1 billion by 2021. Therefore, to grow your YouTube subscriber, promote your channel online.
For instance, share links to your YouTube videos on Facebook, Instagram, and Twitter. You can do this by incorporating the links into the content that you post on your blogs and newsletters. You can also use Quora by answering questions on subjects related to the topic of your videos.
Additionally, collaborate with content creators and other YouTubers to come up with more effective ways of promoting your channel and videos.
Create a Power Playlist
Some YouTube users want to watch videos on a specific topic consecutively. That means somebody might be interested in watching a couple of your videos within a single session. Therefore, if you have a video series, group them into a single playlist.
Some people will binge-watch all of your videos if you create a playlist for them. And, if they like your videos, they will most likely subscribe to your channel to avoid missing your next videos.
Optimize Your Videos
Don’t choose titles for your videos at the last minute without thinking much about them. Doing that is like writing a text and using any time that pops in your mind as its title. Unfortunately, such an approach won’t help in ranking your videos.
If you want real people to find your videos online, make them appealing to humans and search engines. To do this, conduct some research on the right keywords to use depending on the topic or subject of your videos. Come up with searchable titles for your videos. Be concise, clear, and descriptive. Make sure that you always include relevant keywords in the titles of your videos.
It’s also important to create a great description of every video. Tell the search engines and humans what the video is all about. The most important information should appear in the first 3 lines of the description. Additionally, include the right tags to help other users understand the topic of your video.
The Bottom Line
Building a strong subscriber base on YouTube requires considerable and consistent effort, as well as, time. However, you will grow your subscribers’ base relatively faster if you have a plan and know the tips to guide you. Follow these tips to get more subscribers on YouTube regardless of your niche.